The campaign elements include a 2 1/2 minute short film, 30-second TV spots and a dynamically-translated micro-site
Princess Cruises guests onboard Diamond Princess will now enjoy a refreshed onboard atmosphere
The two sister ships are sailing in the region for the Singapore homeporting season.
This is the first time that Princess Cruises has based two ships in Singapore. Sapphire Princess had arrived earlier on 28 November.
Over 60 travel agents attended events held in Kuala Lumpur and Penang designed to strengthen relationships
Princess Cruises has launched a 60-day voyage from Los Angeles to Shanghai and return that includes calls at 22 destinations
Majestic Princess, Sun Princess and Diamond Princess will offer over 50 sailings, providing 140,000 domestic guests
Princess Cruises hosted a glittering event to celebrate its fifth anniversary of operations in Southeast Asia